Photos by Goad Photography

For this issue’s non-profit pairing, we worked with the American Cancer Society in conjunction with their Real Men Wear Pink campaign. With special thanks to our Real Men Wear Pink participants Mike Larson (Evansville Fire Department), Nick Iaccorino (WFIE) and David Hudspeth (Shoe Carnival) for modeling styles from Ella Park Bridal for the shoot photographed by Goad Photography.

Real Men Wear Pink gives men a leadership role in the fight against breast cancer. Community leaders around the nation use the power of pink to raise awareness and money for the American Cancer Society’s breast cancer initiatives, including innovative research, patient services, and education around screenings and risk reduction. It’s one important way they’re attacking cancer from every angle.

As a Real Men Wear Pink candidate, leaders commit to:

– Wearing pink throughout October

– Raising awareness for the cause through their social media networks

– Raising a minimum of $2,500 to help the American Cancer Society fight breast cancer

Apart from skin cancers, breast cancer is the most common cancer type in women. In 2019:

About 268,670 new cases of invasive breast cancer will be diagnosed.

About 63,960 new cases of carcinoma in situ (CIS) will be diagnosed in women (CIS is non-invasive and is the earliest form of breast cancer).

If you or someone you love is concerned about developing breast cancer, has been recently diagnosed, is going through treatment, or is trying to stay well after treatment, the American Cancer Society can help you find the answers you need.

To learn more about our area Real Men Wear Pink campaign, visit: